PRESERVATION ALLIANCE OF WEST VIRGINIA JOINS THE NATIONAL #GIVINGTUESDAY MOVEMENT TO ENCOURAGE SPENDING WITH A PURPOSE
Taking place December 3, 2013 – the Tuesday after Thanksgiving – #GivingTuesday will harness the power of social media to create a national moment around the holidays dedicated to giving, similar to how Black Friday and Cyber Monday have become days that are, today, synonymous with holiday shopping.
PAWV joined #GivingTuesday because we want to celebrate all the nonprofit organizations devoted to bettering our communities, our state, our nation, and our world. We want to recognize the efforts not only of our dedicated staff, AmeriCorps members, and Board of Directors, but also the efforts of all the volunteers and staff working to preserve our heritage and re-use it to improve the places we live. We believe one of the best ways to do this is by joining this national initiative.
Seeing an opportunity to channel the generous spirit of the holiday season to inspire action around charitable giving, a group of friends and partners, led by the 92nd Street Y, came together to find ways to promote and celebrate the great American tradition of giving. Thought leaders in philanthropy, social media and grassroots organizing joined with 92nd Street Y to explore what is working in modern philanthropy and how to expand these innovations throughout the philanthropic sector. The concept gained steam, and bybringing together a group of founding partners — including the United Nations Foundation, DonorsChoose.org, Mashable,and Venture Three Capital — a nationwide series of discussions about how to make #GivingTuesday a success is already underway.
#GivingTuesday is a counternarrative to Black Friday and Cyber Monday because it reminds us that the spirit of the holiday giving season should be about community and not just consumerism,” said Kathy Calvin, CEO of the UN Foundation. “The most meaningful gift we can give our children, loved ones, friends, and neighbors is the commitment to work together to help build a better world.”
For more details about the #GivingTuesday movement, visit the #GivingTuesday website (www.givingtuesday.org)
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